Timp de o săptămână, vizitatorii magazinului IKEA din zona comercială Băneasa s-au bucurat de activități pline de culoare şi inspiraţie.
De la atelierele de gătit cu chef Alex Petricean, prezentările colecției de modă create din produse IKEA, până la atelierele de organizare cu Diana Mihăilă.
Aşadar, magazinul IKEA s-a transformat într-un loc de joacă al ideilor pentru vizitatorii mari şi mici: Traseul de aventură pentru copii i-a încântat pe cei mici, iar camerele cu sfaturi şi mini-cinematografele au oferit idei şi soluţii de amenajare părinţilor.
Soluţiile de organizare au jucat însă rolul principal, iar angajaţii IKEA au avut grijă ca vizitatorii să descopere cele mai bune idei în timpul programului Inspiraţie la minut! din zona PAX şi în cadrul atelierelor IKEA Family dedicate acestei teme. Mai mult, Căsuţa cu teatru, o serie de piese de teatru ad-hoc în care actori profesionişti i-au surprins pe trecători cu replici savuroase, a avut ca temă tot organizarea casei.
Primul festival IKEA a fost un real succes, iar pentru asta aşteptăm ediţia a doua.
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